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Frquently Asked Questions

ADVERTISING PLACEMENT SERVICES:

VIC MEDIA CAN HANDLE ANY TYPE OF MEDIA BUYCan VIC Media handle any type of Media Buy?

VIC Media can handle any of your needs from print to broadcast, and in between. We can help you develop cross-platforms utilizing the right media mix to create the best marketing buy for you. From one market to nationwide.

Can VIC Media handle online and social media buying?

VIC Media can handle placement of your ads from newspaper, local and broadcast websites to the social and entertainment web sites on the web.

How does VIC Media handle insertion orders for each vendor on the buy?

Once we receive your final buy authorization, VIC Media issues individual orders to each vendor on the schedule. Insertion orders are always emailed to the paper and require a fax back confirmation of receipt. At anytime, a client can request an update on insertion order status to see a confirmation rate.

Can VIC Media handle alternative media types?

VIC Media realizes that advertising in our Media World is changing. There are many different specialized media types available - from ethnic to lifestyle. We can assist you in targeting these markets and creating a customized message for these markets.

RATES:

Will VIC Media negotiate rates on my behalf?

Absolutely! VIC Media regularly negotiates the lowest possible rates on behalf of all our clients. We are able to negotiate rates because we are a “full service” ad agency, not simply a placement service.

What rates can I expect to pay for advertising placed through VIC Media?

For the most part, VIC Media can work with virtually any rate for which you qualify, including open, retail, bulk, contract, and frequency. The rates we quote are generally net, but if you would like to just have one complete quote then we can provide a one-stop rate for your buy with our negotiated fee included.

BILLING:

How does VIC Media handle billing to the agency?

VIC Media consolidates billing for each buy on a single monthly invoice, enabling your company and/or agency to pay with a single check. We handle all payments to each media vendor.

What about discrepancies?

VIC Media resolves all discrepancies. We also negotiate “make goods” and credits. You will never pay more than the rate you were quoted and you will always be assured that your ads ran as ordered.

RESEARCH:

My client has retail outlets across the country; can VIC Media assist me in identifying media outlets and developing a media plan to meet their specific coverage needs and objectives?

VIC Media can not only help you develop a market list, we can help you with a complete marketing plan to utilize all media types that create the most for your product.

What about turnaround time?

In most cases, our market list and media plan can be turned around within 72 hours or less.

CONTACT US:

OK. I’m ready to get the ball rolling. How do I get in touch with one of your Media specialists?

Easy. Click HERE to fill out our QuickForm to contact a VIC Media representative right away.

Are there any other services that you offer, and if yes, how do I find out more information about them?

Yes, there are. Working closely with other members of the VIC family of companies, many additional services are available. Click HERE to learn more.

 


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